About
Folly opened its doors in NW Portland in 2008, and after 14 years there, we relocated to Beaumont Village in NE Portland. You can also find us inside the vibrant Cargo Emporium in SE Portland.
Expect a full-service experience shopping at Folly. Designer Sarah Bibb creates and curates our collection, with nearly 80% of our clothing designed and made in-house. If you listen closely, you can hear the hum of sewing machines working away in the back of the shop! Rooted in Portland’s rich maker culture, Folly is proud to offer a truly local shopping experience.
Known for our beautifully crafted dresses, we also carry a thoughtful selection of pants, skirts, and tops—perfect for work, travel, and every day in between. Whether you’re looking for something timeless, playful, or one-of-a-kind, we love helping you find pieces that make you feel your best.
Over the years, Folly has been featured in numerous press outlets and celebrated by our community. Want to explore more of our journey? Read all of our good press below!
Don’t be shy about asking questions! Please refer to our FAQ and Online Shipping & Returns pages or feel free to reach out directly 503-954-1334 or [email protected]. We love to help!
Store Hours:
Tuesday – Saturday: 10:00-6:00
Sunday –Monday: CLOSED
Press
Willamette Week ♥︎ ♥︎ ♥︎ ♥︎ "2025 Best of Portland Readers’ Poll: Goods and Services", 2025
Willamette Week ♥︎ ♥︎ ♥︎ ♥︎ "2024 Best of Portland Readers’ Poll: Goods and Services", 2024
Travel Portland ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Cool Corners of Portland: NE 42nd and Fremont", 2024
The Star News ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Fremont Fest is Back!", 2023
Portland Monthly ♥︎ ♥︎ ♥︎ ♥︎ "10 Portland Stores on Our Radar Screens Right Now", 2022
The Star News ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Folly Finds Home on Fremont", 2022
Travel Portland ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Things to Do in Slabtown", 2021
Portland Monthly ♥︎ ♥︎ ♥︎ ♥︎ "How a Masked Merkley Boosted Sales for a Local Boutique", 2020
Portland Mercury ♥︎ ♥︎ ♥︎ ♥︎ "Summer Lookbooks Are Comin’ in Hot", 2018
Portland Mercury ♥︎ ♥︎ ♥︎ ♥︎ "Review: The Final Art Institute Fashion Show", 2018
Portland Mercury ♥︎ ♥︎ ♥︎ ♥︎ "Spring/Summer Fashion: Coming in Hot!", 2018
Willamette Week ♥︎ ♥︎ ♥︎ ♥︎ "Northwest Portland’s Folly Just Celebrated its Tenth Birthday. But Getting There Wasn’t Easy", 2018
Willamette Week ♥︎ ♥︎ ♥︎ ♥︎ "Portland’s Fade to Light Fashion Show Features Emerging Designers", 2018
Portland Monthly ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Northwest Portland Boutique Folly Turns 10", 2018
Portland Monthly ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "True West: Fall Fashion Harks Back to Oregon’s Early Days", 2017
The Lingerie Addict ♥︎ ♥︎ ♥︎ ♥︎ "New Portland Designer! Slips by Sarah Bibb", 2013
Portland Picks ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Life + Style To You: Every Friday" 2011
Neighborhood Notes ♥︎ ♥︎ ♥︎ "The Challenges of Garment Production in Portland", 2011
Neighborhood Notes ♥︎ ♥︎ ♥︎ "Convertible Clothing", 2011
Fashion Fair PDX ♥︎ ♥︎ ♥︎ ♥︎ ♥︎"Boutique Spotlight: Folly!", 2010
Live Pdx ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Fall in Love with Folly" 2009
Crave ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Folly", 2009
BrideStyle Handbook ♥︎ ♥︎ ♥︎ "Kristin Bauer: Her Wedding Day Details", 2009
Celebrity Wedding Blog ♥︎ ♥︎ "True Blood Star Kristin Bauer Planned the Impossible", 2009
Portland Monthly ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Best Tressed", 2009
The Oregonian ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Explore The Pearl", 2009
Portland Mercury ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Sold Out: New News is Good News", 2008
Blog by Michael Cavazos ♥︎ "Don't be Fooled by by the name, Folly Has Some Serious Fashion", Michael Cavazos, 2008
Portland Picks ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Life + Style To You: Every Friday" 2008
Explore The Pearl ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Fall Fashion: A Decidedly Portland Point of View", 2008
The Oregonian ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ ♥︎ "Unique Local Store Offers Hands-On Shopping Experience", 2008
